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Sensitive and itchy skin, find the answer in skin barrier recovery*.

Itch Improvement Lotion

MLE Lotion

ATOPALM

MLE LOTION

MLE Skin Barrier Lotion
MLE Moisture Barrier Functional Lotion

MLE® (Multi-Lamellar Emulsion) is NeoPharm tech, perfectly recreates the structure of healthy skin.

Skin Barrier Recovery Functional Cosmetic

*Not a drug for prevention or treatment of disease

[Image: 2024 hwahae awards beauty 1st place badge for Baby & Maternity Lotion]

[Image: Dermatologist tested seal with baby face icon]

Recognized by Discerning Mothers

BEST Lotion

[Image: Photo of Atopalm MLE Lotion with a red pump on a pedestal]

HwaHae Beauty Awards 1st Place

2023 HwaHae Beauty Awards Baby & Maternity Lotion Category 1st Place

2022 HwaHae Beauty Awards Baby & Maternity Lotion Category 2nd Place

Olive Young Sales 2nd Place

From 2021.01.01 to 2021.06.21 / Online Baby Category

Cumulative Sales

4,308,251 units sold

Based on sales data from 2008.01.01 to 2023.06.30 at company branches

Sales Volume

1 unit sold per minute

Based on company sales data from January to June 2023

Purchase Frequency

1 unit purchased per 12 people

Based on 2023 population and cumulative sales count

Qion Beauty Awards 1st Place

Baby & Maternity Lotion Category

2023~2024

[Image: Photo of Atopalm MLE Lotion with a red pump casting a shadow]

[Image: 2024 HwaHae Awards Beauty 1st Place badge and 2023 Qion Beauty Awards 1st Place badge]

You’ll know once you try it yourself.

MLE Lotion Trusted by Moms

Customer Review Rating

4.9 / 5

★★★★★

*Based on our reviews as of January 2023

★★★★★ cho2****

This is the lotion we have used daily for several years from the first to the second child.

Good spreadability, good moisturizing power, and perfect for all seasons!

❤️ #Daily_Lotion #All_Season_Item

★★★★★ love****

Compared to other lotions, this Atopalm lotion and cream fit our baby the best. Among them, the one we use daily the most is this Atopalm lotion.

It keeps moisture for 48 hours, which is really great.

❤️ #48HourMoisture #EssentialItem

★★★★★ alsp****

Keep it in the bathroom and apply right after showering. Because of the pump style, you can conveniently use it even in the bathroom.

It’s comfortable to use in the bathroom, and its moisturizing effect is great with no white residue thanks to the excellent spreadability of MLE!

❤️ #ConvenientUse #SmartBottle

[Image: Several white bottles of Atopalm MLE Lotion with red pump caps arranged against a soft pink background]

Sensitive kids can use it safely too!

Safety test complete for infants and toddlers

[Image: A close-up photo of a baby wrapped in a white towel, looking to the side with curious eyes]

Safety Test Completed for Infants and Toddlers - Dermatologist Tested

Testing Organization: Themapro Co., Ltd.

Testing Period & Participants:

• 2022.11.28 ~ 2022.12.30 / Participants: 27 children aged 36~96 months (MLE Cream / MLE Lotion)
• 2022.12.05 ~ 2023.01.06 / Participants: 27 children aged 36~96 months (TaptoTwo Wash)

When choosing a baby moisturizer,

which part is the most important?

Compared to adults, baby skin is

• thin
• sensitive
• delicate

For sensitive baby skin,

gentle and moisturizing care is essential!

The most important thing is skin barrier recovery*.

[Image: Diagram showing a bottle of ATOPALM MLE Lotion with a pentagon shape representing five key aspects: Moisturizing, Soothing, Improvement, Protection, and Strengthening, emphasizing skin barrier recovery.]

Skin barrier recovery*

• Moisturizing
• Soothing
• Improvement
• Protection
• Strengthening

Skin barrier recovery* is the core,

from moisturizing, improvement, protection, soothing, to strengthening, it makes the skin healthy by itself.

*Skin barrier recovery refers to restoring the function of the skin barrier, helping to improve itching and other symptoms, as a functional lotion.

4 Key Points Exclusive to MLE Lotion That Restore the Skin Barrier*

[Image: ATOPALM MLE Lotion bottle with red pump on a pink background]

*Functional lotion that helps restore skin barrier function and improve itching.

POINT 1

Skin Barrier Recovery Itch Improvement Lotion

Functional cosmetic for skin barrier recovery

*Not a medicine for prevention or treatment of disease

Approved by the Ministry of Food and Drug Safety

[Image: Product bottle of ATOPALM MLE Lotion with a red pump and approval document from the Ministry of Food and Drug Safety behind it]

*Approval date: 2022.6.23

Experience the power of skin barrier recovery* that soothes and relieves itching

*A functional lotion that helps improve itching by restoring the skin barrier function

Itching Improved by 51.6%

Effectiveness in Improving Skin Itching Symptoms

※ Testing institution: Global Medical Research Center Co., Ltd. / 2021.12.16~2022.01.14 / 34 adults
※ Individual differences may occur.

Skin barrier care,

MLE® Technology is the core.

What is MLE® Technology?

[Image: Comparison of actual human skin barrier structure and MLE® skin barrier structure under magnification]

MLE® skin barrier structure

[Image: Illustration representing the structure of MLE® skin barrier]

※ The image is for better understanding.

With (Neofarm Co., Ltd.)'s proprietary technology,

The skin components and structure of healthy people are faithfully reproduced.

Along with MLE technology, the patented ingredients Omega-Ceramide-16* and Lipimoide** are newly applied to

help strengthen the skin barrier of dry and sensitive skin, providing moisturization, protection, and making the skin healthy.

* Omega-Ceramide-16 (Patent registration number: 10-1827469)
** Lipimoide (Patent registration number: 10-2137381)

POINT 2

Long-lasting, abundant moisturizing power

The skin barrier from surface to deep layers provides abundant moisture retention.

Feel the power of moisture on your skin!

POINT 3

Gentle Usage Feel

Gentle as a single layer, both when applying and after application.

Low Irritation Mild Acidity Care

[Image: pH scale ranging from 0 to 14 with labels for acidic (oily skin), mildly acidic (healthy skin), and alkaline (dry skin). Highlight on 4, 5, and 6 as mildly acidic]

Matches the pH balance of healthy skin to soothe sensitive and irritated skin with a mildly acidic lotion.

Soft and Moist Usage Feel

Gently absorbs to leave the inside of the skin moist, with no stickiness after application.

POINT 4

Safe Ingredients

Used on baby skin, so even more carefully formulated -

[Image: Product safety test certificates included]

Free from 10 harmful ingredients

Artificial fragrance, artificial coloring, ethanol, parabens, phenoxyethanol, mineral oil, propylene glycol (PG), triethanolamine (TEA), butylated hydroxytoluene (BHT), benzyl alcohol

[Image: Hypoallergenic test report included]

Completed 9 skin irritation patch tests

* This is a strengthened skin irritation test measured cumulatively through a total of 9 patch tests.

Safe for both moms and babies!

EWG Green Grade Safe Ingredients

Atopalm MLE Lotion Ingredients

1-2 Low Risk

3-6 Moderate Risk

7-10 High Risk

* Based on July 2021 EWG rating standards

Minimizing residue for careful use

Double Structure Container

[Image: Diagram showing how the double structure container prevents air inflow and increases pump power]

[Image: Photo of Atopalm MLE Lotion bottle with a red pump]

Safe to Use from Baby to Mom

With a low-irritant, safe formula, it can be used worry-free on any sensitive skin.

HOW TO USE

Try using it this way.

[Image: A baby wrapped in a white towel and an image of a hand applying lotion]

[Image: A bottle of ATOPALM MLE Lotion with a red pump dispenser]

Use on all delicate and sensitive areas.

[Image: Faces and hands of infants and toddlers corresponding to each skin type]

Atopalm MLE Lotion