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[SNS Hot Item] [Puriven] Purple Powder Toothpaste 40g
[SNS Hot Item] [Puriven] Purple Powder Toothpaste 40g
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Oral Routine That Restores Your Natural Color
Puriven Purple Tooth Powder
Cumulative Sales Quantity
800,000 Units
As of May 22, 2026
[Image: Purple container of Puriven Brightening Purple Tooth Powder on top of a purple box with the product logo]
- Removes Tartar
- Removes Bad Breath
- Prevents Gum Disease
- Prevents Cavities
Olive Young Toothpaste 1st Place
Ranked 1st in Olive Young Oral Care Category
Sales Ranking | Brand Ranking | Online Sales Data
Updated 8 minutes ago
1st Place
- #PowderToothpaste
- #PharmacyDentalSales
- #Returning2Weeks
[SNS Sensation / Olive Young First Launch] Purien Purple Powder Whitening Toothpaste 40g
[Image: Purple container and box of Purien Purple Powder Whitening Toothpaste]
- Prevents cavities and gum disease
- Available at dental clinics and pharmacies
- Completed clinical application testing
*As of May 21, 2026, 7 AM, ranked 1st in total Olive Young oral care category ranking
puriven
Now, meet Puriven offline as well
Available nationwide in approximately 22 pharmacies
[Image: Front view of a pharmacy named "Onnuri Pharmacy" with visible signage and entrance]
Dental clinics in Seoul, Gimhae area
[Image: Display of Puriven powder toothpaste containers in pink packaging on a shelf at a dental clinic]
Lotte Department Store in Gangnam, Myeong-dong, Jamsil, Yeongdeungpo, and Jungdong branches
[Image: Exterior view of Lotte Department Store building]
Celebrities' secret to a confident smile
"Puriben Purple Powder Toothpaste"
Sojin's PICK
"After knowing Pureen, all other toothpastes became outdated. I feel refreshed every single day."
Jokwon's PICK
"It's my first time using powder toothpaste, and compared to regular toothpaste, it's much more refreshing, and there's no stickiness in my mouth at all. My teeth have become very clean too!"
Sujin's PICK
Everyone's natural teeth are white and clean
How.ever
✓ Consumption of strongly colored foods such as coffee and tea
✓ Smoking and other harmful behaviors to the teeth
✓ Dental procedures
Small actions accumulate and
Slowly lose their original color.
[Image: Comparison of two teeth, the left one white and clean, the right one yellowed]
★★★★★
The effectiveness of Pureen Purple Powder Toothpaste has already been proven through the experiences of many people.
★★★★★
It feels like daily care every day, so I developed my own tooth care routine.
[Image: Close-up photo of a smiling mouth showing teeth]
★★★★★
I can smile with more confidence than before. My teeth feel much cleaner and brighter.
[Image: Close-up photo of a smiling mouth showing teeth]
★★★★★
My mouth feels clearly refreshed. After brushing in the morning, the freshness lasts for a long time.
[Image: Close-up photo of a smiling mouth showing teeth]
★★★★★
I had multiple oral concerns due to smoking and coffee, but after using Pureen toothpaste, my concerns disappeared.
[Image: Close-up photo of a smiling mouth showing teeth]
Puribeun Purple Powder Toothpaste
Human Application Test Completed!
Survey results show 100% improvement felt
[Image: Circular purple arrow surrounding a tooth icon]
User Satisfaction
100%
Number of participants: 22 people
Evaluation agency (Elid): Partial results from a survey conducted after using the test product for 2 weeks on usage experience
Q. After using Puribeun Purple Powder Toothpaste, did you feel your teeth brightness improved?
- It seems the tooth color improved100%
POINT 1
Puriben’s Exclusive Technology
Purple Correcting Powder
Purple Powder Harnessed from the Color Theory
Using Puriben's unique color correcting technology, the violet-hued powder helps maintain the brightness of teeth.
What is Color Theory?
Complementary colors create a bright white by balancing yellowish discoloration with violet.
[Image: Diagram showing overlapping circles labeled WHITE, PURPLE, and YELLOW with a brief explanatory note on complementary color correction.]
POINT 2
Puriben’s Exclusive Synergistic Blend of Ingredients
Core Ingredient of Puriben
Hydroxyapatite
Hydroxyapatite (HAP), a component identical to that found in human teeth, is highly effective for weak teeth.
HAP fills tiny pores on the tooth surface, restores damaged tooth structure easily lost during use, and helps keep the tooth surface cleaner and smoother. This process naturally manages brighter and clearer teeth.
[Image: Scientific diagram illustrating how hydroxyapatite interacts with tooth enamel.]
Source: Tooth Whitening with Hydroxyapatite: A Systematic Review by Hardy Limeback, Frederick Meyer, Joachim Enax, © 2022 Dentistry Journal, Published by MDPI
Ingredients are added to manage teeth and gums simultaneously.
Tooth Care
- Xylitol: Helps prevent cavities
- Pyrophosphate: Removes tartar and prevents calcification
- Coconut Oil: Antibacterial agent that inhibits plaque formation
[Image: Cross-section illustration of a tooth highlighting the areas affected by the above ingredients]
Gum Care
- Vitamin C: Promotes gum collagen synthesis
- Rosemary Extract: Soothes gum inflammation
- Sage Extract: Calms gum irritation
- Green Tea Extract: Removes gum irritation and bad breath
- Menthol: Provides fresh breath and soothing effect
POINT 4
Water ZERO
Harmful ingredients ZERO
[Image: A toothbrush leaning against a clear glass of water; next to it, a purple container on top of a purple box with some purple powder beside.]
Brush not with water, but with healthy ingredients.
Regular toothpaste vs Puriven powder toothpaste
A tube labeled "Other" containing 50% water → arrow → purple powder representing Puriven powder toothpaste
More than half of regular toothpaste consists of unnecessary water. Puriven contains no water and only carefully selected ingredients, leaving only what is needed for teeth and gums.
Precisely measured one spoon visible at a glance
You can adjust the amount to use at one time with the enclosed spoon.
1 SPOON
One spoon standard 0.5 - 0.7g, an appropriate amount that is neither too much nor too little can be used.
Puriven you can trust
Tooth Powder you can believe in
Puriven Purple Powder Toothpaste is a safe product approved as a quasi-drug by the Ministry of Food and Drug Safety.
[Image: Official certificate issued by the Ministry of Food and Drug Safety with a "Official Puriven Product" seal]
Because it is toothpaste used every day, be more meticulous!
Reliable quality domestic product
[Image: Laboratory professionals handling scientific equipment in a modern facility]
Puriven Purple Powder Toothpaste undergoes rigorous and meticulous quality control
It is a trustworthy product made domestically.
Use Puriven Purple Powder Toothpaste in these situations!
- When you often drink coffee, wine, or worry about tooth discoloration
Enjoy coffee and wine frequently
When you are concerned about stains left on your teeth - When there are many meetings and conversations and your mouth quickly feels dry
If you talk a lot, your mouth easily gets dry
When your throat feels uncomfortable for a long time - When you enjoy sweet snacks but worry about cavities
Enjoy desserts but
Feel uneasy because brushing alone seems insufficient - When plaque remains even after brushing your teeth and feels sticky
Brush thoroughly
When the tooth surface does not feel refreshed
For the moments that repeat every day, manage with Puriven.
HOW TO USE
Try Using Puriben Purple Powder Toothpaste Like This!
[Image: A toothbrush held above a container of purple powder toothpaste]
Place an appropriate amount of powder on the toothbrush and then brush your teeth.
[Image: A spoon with a measured amount of purple powder toothpaste above the container]
TIP You can use the spoon to adjust the appropriate amount!
Precautions: This is a powder type product that is sensitive to moisture and water. Be careful to avoid getting any water inside.
- Use a dry toothbrush
- Make sure to tightly close the lid
There Is No Impact on Quality, So Please Do Not Worry.
Powder Clumping
Containing abundant natural oil ingredients, oil clumping may occur, but it immediately disperses into fine particles upon contact with water or saliva, so you can use it without concern.
Needle-like, thread shape
Natural ingredient: Menthol
One of the ingredients providing the refreshing taste in Puribiun Purple Powder Toothpaste, "Menthol" is a natural ingredient that has the characteristic of turning into a white crystal in a needle-like, thread shape when exposed to temperature or humidity.
Puribun Purple Tooth Powder Q&A
Q. How should powder toothpaste be used?
Use the provided spoon to measure an appropriate amount. Use it 2 to 3 times daily, just like regular toothpaste.
* This product is recommended for use alone, not mixed with regular toothpaste.
Q. Can pregnant women use it?
Use during pregnancy is possible; however, since individual differences may occur, we recommend checking all ingredients before use.
Please consult with a professional if you have particularly sensitive oral conditions.
Q. Can children use it?
This product is recommended for children aged 6 and above who can spit out toothpaste themselves.
Guide children to use the appropriate amount without swallowing the powder, and assist in thorough rinsing after brushing.
* This product is developed based on adult use, so some children may find it somewhat salty and strong.
Q. Does it contain fluoride?
Our product does not contain fluoride.
However, it has been recognized for its effectiveness in cavity prevention by the Korean Ministry of Food and Drug Safety, making it effective for preventing tooth decay.
Q. Since it’s a powder, does it foam well?
This product is developed to minimize foaming agents.
Although it does not produce abundant foam, the moderate foaming cleans all oral areas and helps maintain long-lasting freshness without mouth irritation.
Information
Product Name
Puribun Purple Tooth Powder
Volume
40g
Usage / Volume
Use an appropriate amount on the toothbrush to brush teeth.
Functions / Effects
Maintains teeth whiteness and strength. Keeps oral cavity clean.
Improves oral health by preventing cavities and removing bad breath.
Enhances gum health. Prevents periodontal disease, tooth plaque (calculus), and other periodontal diseases. Prevents and removes bad breath and tartar.
Precautions for Use
- If any irritation or adverse reaction occurs in the gums or oral mucosa, discontinue use immediately and consult a dentist or doctor.
- Do not use in children under 6 years old or if they swallow excessive amounts.
- Other usage precautions:
- Do not swallow powder; rinse mouth well after brushing.
- Children under 6 years old should only use with adult supervision, using a small amount about the size of a pea.
- Keep out of reach of children under 6 years old.
Ingredients
Sodium bicarbonate, calcium carbonate, colorants: dental coloring agents, dental toothpaste color, other additives D-Mannitol, L-Menthol, green tea extract, lauryl sulfate, rosmarinus extract, sage extract, stevia extract, ascorbic acid, xylitol, coconut oil, calcium phosphate, papain, protease, hydrogenated fatty acid, fragrance
Storage Method
Store in a sealed container at room temperature (1~30°C).
Expiration Date
Displayed separately at the bottom of the product.
Manufacturer
Noamedi Pharm Co., Ltd. / 78-13, Hahu 3-gil, Paju-si, Gyeonggi-do, Korea
Materials
Materials
Shipping & Returns
Shipping & Returns
Dimensions
Dimensions
Care Instructions
Care Instructions
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